Bad A Girl
Red Caffeine Marketing Girls
Just like Badass Girls Bags, the story of Red Caffeine Marketing + Technology is one born out of a major life transition. Our founder and president, Kathy Steele, went through an abrupt business “divorce” when her business partner announced she wished to go their separate ways. Kathy was forced to rethink her plans and reboot her business. It was with fierce determination, some trepidation, and seven committed employees that she embarked on a year-long process of determining just what kind a business she wanted to lead. That discovery process led her to focus first on creating a great company culture based on trust, transparency and a genuine love of each other and our clients. Our website declares: “Not to be confused with your favorite coffee shop, Red Caffeine Marketing + Technology is a team of badass creatives, thinkers and explorers who are ready and able to take your business to the next level.” Since officially opening our doors on November 1, 2013, we have grown from “The Original Eight” to a team of 21 serving the marketing and technology needs of diverse middle-market companies. Clearly we are doing something right. We were named one of the 2016 Best Places to Work in Illinois by the Daily Herald/Business Ledger and Kathy has received a 2016 Entrepreneurial Excellence Award from the Chicago Daily Herald/Business Ledger. Seeing Bad Ass Girls Bags reminds us of our own journey and of how greatness can be born out of adversity when met with perseverance, determination, and a badass group of traveling companions.